We are pleased to share these photos showing the new logo on our truck.

The Russell Hardwood Floors crew recently installed a new select grade Red Oak floor in a house being remodeled for the client’s parents, who’ll be moving from the Windy City of Chicago to the much more temperate climate of the Santa Cruz mountains. Rich and Erik tackled the stairs together, and with a clear polyurethane finish, everything came out beautifully. The interior of the house is much improved by the warmth and beauty of the

Russell Hardwood Floors recently joined Think Local First Santa Cruz. If you haven’t heard of them, here’s a quote off their site:

“Our Mission

Think Local First – County of Santa Cruz is a network of independent and locally owned businesses and community organizations joining together to promote economic vitality and preserve the unique character of our community.”

The network is a great one, with many of the long standing businesses I grew up with as members. I attended an event at the KSCO radio station, and got the opportunity to talk about our company on air. People in the group do a great job of trying to support the local economy and community, and I took the